Rustic binding.
strategy and the business landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective that promotes an analytical approach to strategy.
the text is meant to be relevant to practitioners or practitioners-to-be, for whom it has been written as a short introduction to or refresher on strategy. each of the chapters, except the historical introduction, concludes with a section that offers guidance for the strategy development process in terms of steps to follow or tests and principles to apply.
the book fosters an ability to sort through the continual barrage of new ideas-some good and others bad-about strategy.
integrated case map.
included in the front inside cover, a case map provides suggestions of cases meant to illustrate, deepen, and extend the concepts developed in the text.
Rustic binding.
strategy and the business landscape is based on contemporary research in the field of strategy and adopts a value-focused, firm-centered perspective t... Ver más